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Chapter 4: Systems Thinking - Seeing the Relationships Behind the Problem Learning Objectives By the end of this chapter, you should be able to: define a system in the context of a business case; identify the elements, relationships, and purpose of...

Chapter 17: The Human Side of the Case - Personas and Customer Journeys Video: Personas & Customer Journeys: Bring the Human Side into Your Case Solution Learning Objectives By the end of this chapter, you should be able to: distinguish a customer segmen...

Chapter 23: Proving the Economics - Financial Support for the Recommendation Video: Financial Analysis in Cases: Situation Review, Modelling, and Sensitivity Video: Situational Financial Analysis: Ratios, Solvency, Efficiency & Leverage  Video: Comparative ...

Chapter 22: Making the Recommendation Inevitable -From Evidence to Decision Video: Recommendation & Implementation That Seals the Win: Make It Realistic, Visual & Unforgettable Learning Objectives By the end of this chapter, you should be able to: stat...

PART IV CLOSING: From Insight to Choice Part IV represents one of the most important transitions in case solving. You began with: Understanding people and moved through: Customer journeys → Strategic alternatives → Decision criteria → Financial feasibility...

Chapter 21: Building the Strategic Choice Video: Strategic Planning for Case Solutions: Build a Clear, Phased Strategy That Wins Learning Objectives By the end of this chapter, you should be able to: turn a selected alternative into a coherent strategi...

Chapter 20: Financial and Quantitative Feasibility Video: Financial Analysis in Cases: Situation Review, Modelling, and Sensitivity Learning Objectives By the end of this chapter, you should be able to: translate a strategic recommendation into financi...

Chapter 19: Decision Criteria - Making the Choice Defensible Video: Decision Matrix Shows Judges Exactly How You Made Your Recommendation Learning Objectives By the end of this chapter, you should be able to: develop decision criteria that reflect the ...

Chapter 18: Building Alternatives That Actually Solve the Problem - Creating Genuine Strategic Choices Video: Alternatives That Win: MECE Options + Decision Criteria That Make Your Recommendation Obvious Video: Turn Your SWOT into Strategic Alternatives: The...

PART III Closing Reflections: From Frameworks to Insight You now have a collection of powerful tools for understanding the situation. But remember: The objective was never to learn eight frameworks. The objective is to become better at understanding businesse...

Chapter 5: Analytical Thinking - Turning Information into Decision-Relevant Insight Learning Objectives By the end of this chapter, you should be able to: define the question an analysis must answer; break a complex problem into manageable componen...

Chapter 16: Stakeholder Analysis - Building Support, Managing Tensions, and Strengthening Implementation Video: Stakeholder Analysis: The Often-Ignored Tool That Makes Your Solution More Credible and Ethical Learning Objectives By the end of this chapter, y...

Chapter 15: McKinsey 7S - Aligning the Organisation to Execute the Strategy Video: McKinsey 7S: New Video Coming Video: Change Management in Case Solutions: How to Make Your Recommendation Actually Happen with People Learning Objectives By the end of this ...

Chapter 14: Business Model Canvas - Testing How the Organisation Creates, Delivers, and Captures Value Video: Business Model Canvas & Lean Canvas: Visualise, Align, and Strengthen Your Case Solution Learning Objectives By the end of this chapter, you should...

Chapter 13: VRIO and Core Competencies - Building Strategy Around What the Organisation Can Uniquely Do Video: Core Competencies: The Most Underused Tool in Case Competitions Video: Competitive Landscape Maps Visually Show Where Your Client Stands and Where ...

PART II Closing Reflections: Five Thinking Skills. One Strategic Mindset. The five skills in this section are different, but they work together. Critical Thinking asks: Is our reasoning sound? Strategic Thinking asks: Where should we go? Systems Thinking...

Chapter 8: Decision-Making Under Uncertainty - Making Defensible Choices When the Future Is Unclear Video: Decision Trees Visually Show Your Strategic Choices and Why You Chose Them Learning Objectives By the end of this chapter, you should be able to: ...

Chapter 7: Ethical Thinking - Making Decisions That Create Value Without Unacceptable Harm Learning Objectives By the end of this chapter, you should be able to: identify the ethical dimensions of a business decision; distinguish ethical dilemmas f...

Chapter 6: Creative Thinking - Expanding the Possibilities Before Selecting the Solution Learning Objectives By the end of this chapter, you should be able to: define creativity as the generation of ideas that are both original and useful; frame a ...

Chapter 24: Building the Implementation Roadmap - From Strategy to Action Video: Recommendation & Implementation That Seals the Win: Make It Realistic, Visual & Unforgettable Learning Objectives By the end of this chapter, you should be able to: transl...