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Increasing Impact with Media LEARNING OUTCOME Identify effective use of visual media in presentations, documents, spreadsheets, and messages Speakers don’t need visual media to make a point. Just watch any stand-up comedian, and you’ll s...

Types of Data Sources LEARNING OUTCOMES Identify common types of internal and external data used for business reports Explain the role of primary research and the most common forms that are used Explain secondary research and how it is used to pr...

Finding Sources LEARNING OUTCOMES Discuss common tools and strategies for completing online searches For our purposes here, and with respect to business report writing, it’s important to know how to make the most of generic online searches. While Google Sch...

Preliminary Research Strategies LEARNING OUTCOMES Evaluate preliminary research strategies As we have discussed, all research is based upon your research question. Having a well-defined and scoped question is essential to a good research strategy. If your q...

Introduction to Finding Secondary Sources What you’ll learn to do: Evaluate and practice preliminary, intermediate, and advanced search techniques Have you ever heard a song, made a mental note to look up its name, but then forgot all of the words? You remem...

Working in Google Sheets LEARNING OUTCOMES Create workbooks and format data in Google Sheets Google Sheets is very similar to Microsoft Excel. Perhaps the greatest difference between the two is Google Sheets’ online functionality, which allows for real-time...

Working in Microsoft Excel LEARNING OUTCOMES Create workbooks and format data in Microsoft Excel Imagine that you have a lot of business data. Perhaps you have names and addresses for a mailing list. Maybe you have inventory data or quarterly sales values. ...

Primary Sources and Internal Data LEARNING OUTCOMES Identify types of primary sources and internal data Discuss methods for collecting and analyzing internal data Primary Sources Ithaca College Library defines primary sources as:[1] ...

Introduction to Internal Data What you’ll learn to do: Process information from internal sources Barron’s Business dictionary defines internal data as:[1] Information, facts and data available from within a company’s information systems. Internal data is ...

Investing Time in the Research Process LEARNING OUTCOMES Discuss the steps in the research process This page discusses a general research process, one that is useful in a variety of organizations to support report writing. We borrow the process largely from...

Revising and Enhancing Visual Media for Impact LEARNING OUTCOME Describe the process of revising and enhancing visual media to create impact Figure 1. Simple and clear visuals can help you communicate complex ideas Dur...

Using Data for Impact LEARNING OUTCOMES Discuss the impact of research in business reports A business report is any formal or informal document or set of documents used to analyze a business situation and help decision-makers aid the business. Reports use d...

Introduction to Conducting Research What you’ll learn to do: Discuss the importance of data and identify its role in business Andrew McAfee and Erik Brynjolfsson of MIT, discussed in a 2011 Wall Street Journal article, that “the companies that had the data t...

Why It Matters: Research Why learn traditional and online research methods? Business communication, done well, requires thoughtful planning and carefully crafted media. Research is a key component of building good communication, and research, while perhaps h...

1.Which of the following is NOT a type of visual media? A) Painting B) Sculpture C) Poetry D) Photography   2.What is the name of the process used to produce printed images, such as those found in newspapers and magazines? A) Photography B) Lithography...

Assignment: Visual Media Step 1: To view this assignment, click on Assignment: Visual Media. Step 2: Follow the instructions in the assignment and submit your completed assignment into the LMS. LICENSES AND ATTRIBUTIONS CC LICENSED CONTENT, ORIGINAL ...

Discussion: Visual Media Step 1: To view this discussion prompt, click on Discussion: Visual Media. Step 2: Read the prompt and instructions, then post your response and comments inside of the discussion forum.   LICENSES AND ATTRIBUTIONS CC LICENSED CO...

Putting It Together: Visual Media Statistics from different professional fields tell us that visuals support and can even improve communication—that’s a compelling reason to use visual media in all your communication. Visual media makes your message more acce...

Evaluating the Effectiveness of your Message LEARNING OUTCOME Evaluate the effectiveness of a message If only this were easy! A communicator can produce messages all day long, but they are not effective unless the audience receives them,...

Introduction to Source Analysis What you’ll learn to do: Evaluate and practice methods of analysis to assess the quality and reliability of a source Sources come in all shapes and sizes. In order to use them effectively in your report writing, you will have ...