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Audience
Audience LEARNING OUTCOMES Explain the importance of audience to business communication The purpose of communication is to have the sender’s idea in mind reach the receiver’s mind with identical understanding. Yet, communicating is not ...
Planning Business Messages
LEARNING OUTCOME Discuss the importance of the planning stage in the writing process While this whole module is about writing, most of the thinking about what you are going to write happens before you compose a single sentence. Planning...
Google Docs
LEARNING OUTCOME Use Google Docs to create a visually appealing and accessible document Working in Google Docs is similar to working in Microsoft Word. The only requirement is that you need a Google login to save and share your documents....
Microsoft Word
LEARNING OUTCOMES Use Microsoft Word to create a visually appealing and accessible document This page provides guidance on how to use key features of Microsoft Word to create your business communication. If you can envision the page layou...
Formatting Business Writing
LEARNING OUTCOMES Discuss common guidelines to create a professionally formatted document In order to properly format a document, we must first understand the primary components of that document. These skills—including spacing, emphasis, ...
Introduction to Word Processing Software
What you’ll learn to do: Use common word processing software to write business messages There is a wide variety of word processing software used for business communication. A business document’s layout is usually simple, but do not mistake simple for lacking ...
Revising Business Messages
LEARNING OUTCOME Revise a business message for tone, message, and correctness Once you’ve written your message beginning to end, you may be feeling pretty proud of yourself and ready to move on to your next task. Well, not quite. It’s tim...
Writing Business Messages
LEARNING OUTCOME Write a business message based on an outline using the appropriate components of a business message It’s also helpful to remember at this stage that you’re not actually starting from a blank page, even with your first dra...
Putting It Together: Writing in Business
Let’s look back at Dennis’s email from the beginning on this module. How could things have gone better for Dennis and for Diversity Day if he had actively followed the writing process steps we just learned? Plan Dennis should have prepared for this direct me...
Introduction to the Three-Part Writing Process
What you’ll learn to do: Identify the three parts of the writing process Writing a message that is consistently well received can become a habit, but it can be hard for new writers to achieve. The three part writing process ensures the best outcome each time....
The Right Message
LEARNING OUTCOMES Discuss the importance of writing a clear and focused message in business Differentiate between types for writing positive, negative, and persuasive messages Most have heard the phrase “everything but the kitchen sink” ...
Emphasis
LEARNING OUTCOMES Discuss appropriate ways to indicate emphasis in business writing The correct amount of emphasis in business communications can help readers easily access the intended message. However, what is considered appropriate emp...
Parallel Construction
LEARNING OUTCOMES Evaluate the parallel structure of sentences and passages Parallel construction of sentences, lists, and even headings makes messages much easier for the reader to absorb. Sometimes, for the newer writer, it might be eas...
Clarity
LEARNING OUTCOMES Discuss strategies to improve clarity in writing Word selection and phrasing leads to successfully transferring meaning from the sender to the receiver. Careful word selection enhances the writer’s reputation and reflect...
Concise Writing
Concise Writing LEARNING OUTCOMES Discuss strategies to improve concision in writing At the heart of business is the idea that “time is money.” This may lead you to believe that shorter messages are always better; however, concise writin...
Bias-Free Writing
Bias-Free Writing LEARNING OBJECTIVES Discuss strategies to avoid language that shows bias against individuals or populations Why does the topic of bias-free writing follow a page about hidden meaning? Business writers work to be clear a...
Language as an Obstacle
Language as an Obstacle LEARNING OUTCOMES Discuss strategies to avoid language that can confuse or exclude readers Each of us has a variety of ways of speaking and writing depending on circumstances. You write a thank-you note to your au...
Writing for the Reader
LEARNING OUTCOMES Discuss strategies for creating reader-focused writing The audience (your reader, if the message is written) is the receiver of the business communication. This model focuses on the choices a writer or sender of a messag...
Introduction to Word Choice and Tone
What you’ll learn to do: Discuss the impact that word choice and tone can have on a business message Have you ever heard the phrase, “don’t shoot the messenger” when someone is blaming the bearer of bad news for the upset? This common metaphoric phrase dates ...
Assignment: Writing In Business: Audience and Purpose
Step 1: To view this assignment, click on Assignment: Writing in Business: Audience and Purpose. Step 2: Follow the instructions in the assignment and submit your completed assignment into the LMS. LICENSES AND ATTRIBUTIONS CC LICENSED CONTENT, O...