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Introduction to Using Visuals What you’ll learn to do: Incorporate meaningful visual media in business messages We’ve already learned what a great visual looks like: it’s clear, clean and simple, uniform, persuasive and on brand. We know we have graphs, char...

Stakeholders LEARNING OUTCOMES Compare and contrast different type of stakeholders in business reports When writing any professional document, it is important to identify the potential stakeholders. A stakeholder is anyone who will be af...

Sections of Formal Reports LEARNING OUTCOMES Describe various sections that may be used in the front of a report Describe various sections that may be used in the body of a report Describe various sections that may be used in the back matter of a...

Introduction to Formal Reports What you’ll learn to do: Create a formal report A formal report in business is closer to the kinds of reports you may have encountered in an academic setting. A formal business report is generally longer than an informal report...

How to Write an Informal Report LEARNING OUTCOMES Discuss how to write an informal report Writing informal reports follows the same steps of any other writing task. First is the plan. Second is the writing. Third is the revising. ...

Organizing an Informal Report LEARNING OUTCOMES Discuss the purpose of common sections of an informal report Determine how to organize an informal report based on audience analysis Sections of Informal Reports Informal informational re...

Using Informal Reports LEARNING OUTCOMES Differentiate among typical types of informal reports Discuss different methods of sharing informal reports Informal reports are the bread and butter of reports. It is likely that all employees w...

Introduction to Informal Reports What you’ll learn to do: Create an informal report Informal reports in the business setting are usually shorter in length and have fewer sections than a formal report. Employees in most organizations create and use informal...

Symbols 1977 Foreign Corrupt Practices Act (FCPA) 15.7 Ethical Issues in Personal Selling and Sales Promotion 4Ps (product, price, promotion, and place) 3.1 Understanding Consumer Markets and Buying Behavior 5A framework 13.4 Steps in the IMC Planning Proce...

Types of Reports LEARNING OUTCOMES Distinguish between informal and formal reports Distinguish between informational and analytical reports Informal versus Formal Reports While there is no single difference between informal and formal ...

Visuals in a Report LEARNING OUTCOME Identify appropriate and professional visual representations of information for a business report Reports don’t end in high school, unfortunately. In fact, businesses that are publicly traded usually ...

Introduction to Business Reports What you’ll learn to do: Discuss the different types of reports and their purposes Employees in most organizations create and use reports; however, it’s important to remember that the business report is a markedly different d...

Why It Matters: Reports Why learn to write business reports? You’ve just come home from your day at work as a produce manager at a local grocery store. As you sort through your mail (bills to pay, items to read later, and junk to recycle now), you come acros...

Assignment: Visual Media Step 1: To view this assignment, click on Assignment: Visual Media. Step 2: Follow the instructions in the assignment and submit your completed assignment into the LMS. LICENSES AND ATTRIBUTIONS CC LICENSED CONTENT, ORIGINAL ...

Discussion: Visual Media Step 1: To view this discussion prompt, click on Discussion: Visual Media. Step 2: Read the prompt and instructions, then post your response and comments inside of the discussion forum.   LICENSES AND ATTRIBUTIONS CC LICENSED CO...

Putting It Together: Visual Media Statistics from different professional fields tell us that visuals support and can even improve communication—that’s a compelling reason to use visual media in all your communication. Visual media makes your message more acce...

Evaluating the Effectiveness of your Message LEARNING OUTCOME Evaluate the effectiveness of a message If only this were easy! A communicator can produce messages all day long, but they are not effective unless the audience receives them,...

Revising and Enhancing Visual Media for Impact LEARNING OUTCOME Describe the process of revising and enhancing visual media to create impact Figure 1. Simple and clear visuals can help you communicate complex ideas Dur...

Increasing Impact with Media LEARNING OUTCOME Identify effective use of visual media in presentations, documents, spreadsheets, and messages Speakers don’t need visual media to make a point. Just watch any stand-up comedian, and you’ll s...

Formal Reports LEARNING OUTCOMES Define types of formal reports, including proposals Discuss different methods of sharing formal reports Formal reports delve much deeper into a topic than an informal report. The label “formal” may intim...