Part IV: Case Finances & Excel Mastery

Emeritus Professor | Coach & Mentor to Aspiring Professionals | Helping the Next Generation D...

Series Preface This series of manuals represents my attempt to capture, organise, and share more...

Introduction Numbers are everywhere in business cases. Revenue. Costs. Margins. Growth. Market s...

About the Author Cam Welsh is an award-winning educator and coach who has been honoured with the...

How to Use This Manual This manual is designed to help you become more confident using financial...

PART I: Financial Thinking Financial analysis doesn't win competitions. Financial insight does. ...

Chapter 1: Why Financial Analysis Matters Learning Objectives By the end of this chapter, you s...

Chapter 2: Understanding Financial Statements - Reading the Story Behind the Numbers Learning Ob...

PART II: Understanding the Current Financial Situation "Before you can recommend where a company...

Chapter 3: Ratio Analysis - Measuring Financial Performance Video: Situational Financial Analysi...

Chapter 4: Comparative Analysis - Finding Meaning Through Comparison Video: Comparative Financia...

PART III: Financial Planning and Opportunity Assessment "Great recommendations are not built on ...

Chapter 5: Market Sizing with TAM, SAM and SOM - Estimating the Opportunity Before Building the S...

Chapter 6: Financial Estimation - Making Smart Assumptions Under Pressure Video: Estimation in C...

Chapter 7: Building Realistic Budgets - Connecting Strategy to Financial Reality Video: How to B...

PART IV: Investment Decision Making - From Financial Impact to Investment Choice Video: Investme...

Chapter 8: ROI - Simple Investment Decisions Learning Objectives By the end of this chapter, yo...

Chapter 9: NPV - Understanding the Value of an Investment Today Learning Objectives By the end ...

Chapter 10: IRR - What Rate of Return Does the Investment Generate? Learning Objectives By the ...

Chapter 11: Comparing Investment Alternatives - Which Investment Creates the Greatest Value? Lea...

Chapter 12: Sensitivity and Scenario Analysis - How Robust Is the Decision When Assumptions Chang...

Chapter 13: Decision Making Under Uncertainty - Making Strong Decisions When the Future Cannot Be...

Part IV Closing: Reflecting on The Tools & Uncertainty Financial analysis is ultimately not abou...

PART V: From Numbers To Insights - Turning Financial Analysis into a Winning Case Recommendation ...

Chapter 14: Building the Financial Story - Turning Numbers Into Insights, Implications, and Decis...

Chapter 15: From Excel to the Deck - Turning Financial Analysis Into Judge-Friendly Evidence "Ex...

Chapter 16: Defending the Numbers - Financial Q&A, Assumptions, and Credibility Under Pressure "...

Discover Your MAD Skills Financial Analysis & Excel Mastery Checklist Resource: PDF Version Avai...

Closing Reflections: Does this Decision Create Enough Value? The financial work in a case should...

Full List of Masterclass Videos https://www.youtube.com/@MadSkillsMasterclass Introduction ...

Discover Your MAD Skills Case-Solving Checklist Resource: PDF Version Available for Purchase Be...

Discover Your MAD Skills Presentation Checklist Resource: PDF Version Available for Purchase De...

Deciphering Cases https://www.patreon.com/cw/DiscoverYourMadSkills Season 1 Episode 1: How to ...