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Introduction to Technological Changes in Business What you’ll learn to do: Discuss the role of technology in business Not since the industrial revolution has business experienced such rapid and profound changes as it has seen since 1990 and the launch of the...

SWOT Analysis (also known as SWOT Matrix) is a business framework that helps assessing a wide variety of factors that may have a profound impact on a business’s performance. These factors may either be internal to a company or external. Furthermore, these fact...

Personality Traits Recognizing your personality traits is the first step in successfully achieving your goals. Being able to capitalize on your strengths and also understanding how to strengthen your weaknesses is the cornerstone of success. When we use our p...

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Part 1 - Organizational Behavior/ Human Relations in Organizations Chapter 1 - Individual Differences: Personality, Stress and Emotions  Chapter 2 - Motivation and Performance  Chapter 3 - Managing Groups and Teams Chapter 4 - Leadership  Chapter 5 - Powe...

Introduction  Structure and Formats of a case When tackling a case, how do you look at the different details of a case? Structure and formats.   During a case competition, you're probably going to need to read over the case a couple of times to really u...

Introduction Hello Professor Welsh, can you please introduce yourself?  Case Coaching Series Can you please tell us what this series is about?  The videos are about the coach and the team working together. I think we're much more successful when the ...

The Product Life Cycle (PLC) is a marketing framework that helps visualizing and understanding the sales evolution of a product category over time. Because just like humans, products have a life cycle in which they get ‘born’ and ‘die out’ eventually. That lif...

A company is in essence a collection of activities that are performed to design, produce, market, deliver and support its product (or service). Its goal is to produce the products in such a way that they have a greater value (to customers) than the original co...

The business model canvas is a great tool to help you understand a business model in a straightforward, structured way. Using this canvas will lead to insights about the customers you serve, what value propositions are offered through what channels, and how yo...

Introduction to How Businesses Use Information What you’ll learn to do: discuss ways in which information is used in business Traditionally we think about value in business in terms of assets—property, plants, equipment, inventory and even human resources. T...

BCG Matrix (also known as the Boston Consulting Group analysis, the Growth-Share matrix, the Boston Box or Product Portfolio matrix) is a tool used in corporate strategy to analyse business units or product lines based on two variables: relative market share a...

Porter’s Five Forces analysis is a framework that helps analyze the level of competition within a certain industry. It is especially useful when starting a new business or when entering a new industry sector. According to this framework, competitiveness does n...

A PESTEL analysis or PESTLE analysis (formerly known as PEST analysis) is a framework or tool used to analyse and monitor the macro-environmental factors that may have a profound impact on an organisation’s performance. This tool is especially useful when star...

Top Business Frameworks  Business frameworks are practical tools that can assist with problem-solving, thought organization, and recommendation-sharing. You can scale a more comprehensive conceptual framework to suit your needs. You can adapt a business frame...

The Book Slides have been Canadianized. Changes are noted under each chapter.  1. Introduction & Environments - Role of Business 2. Business Tools3. Business Formation Note that some business formations are not used in Canada, however many businesses today ...

Putting It Together: Using Technology to Manage Business Information Summary In this module you learned about the roles of data and information technology in business operations. Following is a summary of the key points we covered. Data vs. Information Tec...

Introduction to Current Issues in IT What you’ll learn to do: Identify security, privacy and ethical issues affected by information technology Now that we have acknowledged the amount of data that business collects about people, what are the ri...

Introduction to Information Networks What you’ll learn to do: compare the ways that businesses can manage information Billions and billions of bits of data flood into an organization’s information system, but how does that data get utilized effectively? The ...

When asked what type of company college students want to work for when they graduate, a common answer includes working at a place where the student believes they can make a difference and feel valued. Finding meaningful employment seems to be a top priority fo...