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2.3 Entrepreneurial Pathways
LEARNING OBJECTIVES By the end of this section, you will be able to: Understand how venture opportunities present different pathways to entrepreneurship Describe methods for finding your personal path to entrepreneurship When you think of which car...
5.1 Entrepreneurial Opportunity
LEARNING OBJECTIVES By the end of this section, you will be able to: Define entrepreneurial opportunity Discuss Joseph Schumpeter’s theories of opportunity Identify key drivers of opportunity Aspiring entrepreneurs can come up with ideas all day l...
6.4 Lean Processes
Portions of the material in this section are based on original work by Geoffrey Graybeal and produced with support from the Rebus Community. The original is freely available under the terms of the CC BY 4.0 license at https://press.rebus.community/media-innova...
6.3 Design Thinking
Portions of the material in this section are based on original work by Geoffrey Graybeal and produced with support from the Rebus Community. The original is freely available under the terms of the CC BY 4.0 license at https://press.rebus.community/media-innova...
6.2 Creative Problem-Solving Process
Portions of the material in this section are based on original work by Geoffrey Graybeal and produced with support from the Rebus Community. The original is freely available under the terms of the CC BY 4.0 license at https://press.rebus.community/media-innova...
6.1 Problem Solving to Find Entrepreneurial Solutions
Portions of the material in this section are based on original work by Geoffrey Graybeal and produced with support from the Rebus Community. The original is freely available under the terms of the CC BY 4.0 license at https://press.rebus.community/media-innova...
Introduction
Figure 6.1 Sometimes, navigating from the recognition of an opportunity to overcoming problems in the development of that opportunity can feel like winding through a maze. (credit: modification of “human hand company paper solutions” by “Eluj”/Pixabay, CC0) ...
5.3 Competitive Analysis
LEARNING OBJECTIVES By the end of this section, you will be able to: Understand the elements of a competitive analysis Describe tools you can use to refine and focus your planning (three circles, SWOT, PEST) Recognize social media’s role in saving time...
5.2 Researching Potential Business Opportunities
LEARNING OBJECTIVES By the end of this section, you will be able to: Describe opportunity screening Identify common sources of research data Explain how to research and verify business opportunities Identify industry and consumer sources of opportunit...
Introduction
Figure 5.1 Chris Johnson, CEO and founder of California-based company Rapid Brands, invented the Rapid Ramen Cooker and has since grown his offerings to a line of successful products. (credit: photo provided by Rapid Brands Inc.) Chapter Out...
2.4 Frameworks to Inform Your Entrepreneurial Path
LEARNING OBJECTIVES By the end of this section, you will be able to: Identify common frameworks used to shape an entrepreneurial venture Compare how some frameworks better fit certain venture types Define an action plan and identify tools available for...
4.3 Developing Ideas, Innovations, and Inventions
LEARNING OBJECTIVES By the end of this section, you will be able to: Describe and apply the five stages of creativity Discuss innovation as a system for problem solving and much more Outline the sequence of steps in developing an invention The pre...
4.2 Creativity, Innovation, and Invention: How They Differ
LEARNING OBJECTIVES By the end of this section, you will be able to: Distinguish between creativity, innovation, and invention Explain the difference between pioneering and incremental innovation, and which processes are best suited to each One of ...
4.1 Tools for Creativity and Innovation
LEARNING OBJECTIVES By the end of this section, you will be able to: Describe popular, well-supported, creative problem-solving methods Understand which innovation or problem-solving methods apply best in different settings Know where to look for emerg...
Introduction
Figure 4.1 Creativity comes in many forms. It can be messy, but creativity is an essential element of innovation and inventiveness, both of which can drive entrepreneurship. (credit: modification of “On creativity” by Linus Bohman/Flickr, CC BY 2.0) ...
3.3 Developing a Workplace Culture of Ethical Excellence and Accountability
LEARNING OBJECTIVES By the end of this section, you will be able to: Describe workplace challenges in an entrepreneurial culture Distinguish between reactive and proactive approaches to managing ethics Describe the foundations and framework of an organ...
3.2 Corporate Social Responsibility and Social Entrepreneurship
LEARNING OBJECTIVES By the end of this section, you will be able to: Define and describe corporate social responsibility (CSR) and social entrepreneurship Identify types of social entrepreneurship ventures, and the key values accompanying them To u...
3.1 Ethical and Legal Issues in Entrepreneurship
LEARNING OBJECTIVES By the end of this section, you will be able to: Develop the ability to identify ethical and legal issues Develop an approach to resolve ethical/legal dilemmas once identified What does it mean to be both ethical and socially re...
Introduction
Figure 3.1 Photo of Martin Shkreli (left). Scrabble tiles spelling SHKRELI PRISON (right). (credit (left): modification of “Martin Shkreli 2016” by House Committee on Oversight and Government Reform/Wikimedia Commons, Public Domain; credit (right): modif...
Introduction
Figure 9.1 An advertisement showcasing the features of the iBackPack. Chapter Outline 9.1 Overview of Entrepreneurial Finance and Accounting Strategies 9.2 Special Funding Strategies 9.3 Accounting Basics for Entrepreneurs 9.4 De...