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Principles of Marketing Answer Key

Symbols 1977 Foreign Corrupt Practices Act (FCPA) 15.7 Ethical Issues in Personal Selling and Sa...

Updated 2 years ago by Arash

General Information

Research Methods General Information

Why the Manual? We feel that students need some hands-on practice when learning to conduct socia...

Updated 2 years ago by Charles-Albert Ramsay

1- Survey

MTI The Research Methods

Why Should I Care? Surveys are very common. However, many are not done well. There are many trap...

Updated 2 years ago by Admin

2- Survey Questionnaire

MTI The Research Methods

Why Should I Care? Your Questionnaire can sink the scientific validity of your project. There is...

Updated 2 years ago by Admin

3 – Survey Interview

MTI The Research Methods

Why Should I Care? You would rather spend more time with respondents to dig into a topic. You pr...

Updated 2 years ago by Admin

4 – Experiment

MTI The Research Methods

Why Should I Care? Controlling the social environment to conduct science is prone to ethical iss...

Updated 2 years ago by Admin

5 – Field Work

MTI The Research Methods

Why Should I Care? Some of the best social science comes from field work, but many people are no...

Updated 2 years ago by Admin

6 – Unobtrusive Measurement

MTI The Research Methods

Why Should I Care? There are hidden messages and meanings in landmarks, and objects that cannot ...

Updated 2 years ago by Admin

7 – Content Analysis

MTI The Research Methods

Why Should I Care? There are hidden messages and meanings to media that we are exposed to every ...

Updated 2 years ago by Admin

8 – Available Data

MTI The Research Methods

Why Should I Care? Many – if not most – researchers are producing reports based on data that was...

Updated 2 years ago by Admin

1 – What is Social Science?

MTI Principles of Scientific Research

Why Should I Care? Without science, your beliefs are based on your elders experience, on superst...

Updated 2 years ago by Admin

2 – How to Build Knowledge Scientifically?

MTI Principles of Scientific Research

Why Should I Care? How research is conducted can affect the results of a scientific project. The...

Updated 2 years ago by Admin

3 – Citing Sources

MTI Principles of Scientific Research

Why Should I Care? It’s so easy now to buy a paper online. Teachers and all sorts of readers kno...

Updated 2 years ago by Admin

4 – Grey, News, Opiniated and User-Generated Media

MTI Principles of Scientific Research

Why Should I Care? The sources you chose will determine the quality of your work. Bias in your s...

Updated 2 years ago by Admin

5 – Reviewing the Literature

MTI Principles of Scientific Research

Why Should I Care? Listing and summarizing previous research results allows you to set a foundat...

Updated 2 years ago by Admin

7 – Measuring Variables

MTI Principles of Scientific Research

Why should I care? The accuracy of your project depends on whether or not you are measuring the ...

Updated 2 years ago by Admin

8 – Building a Hypothesis

MTI Principles of Scientific Research

Why Should I Care? How the data is gathered can affect the results, and the amount of time and r...

Updated 2 years ago by Admin

9 – Types of Logic

MTI Principles of Scientific Research

Why Should I Care? Your understanding of the problem depends on the type of logic you are using....

Updated 2 years ago by Admin

10 – Operationalization

MTI Principles of Scientific Research

Why Should I Care? How the data is gathered can affect the results, and the amount of time and r...

Updated 2 years ago by Admin

12 – Sampling

MTI Principles of Scientific Research

Why Should I Care? A bad sample will kill your scientific power. That’s all there is to it. Def...

Updated 2 years ago by Admin