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Staying Connected LEARNING OUTCOMES Discuss the importance of staying connected with colleagues and other professionals in the digital age Discuss the importance of staying connected with customers in the digital age Connecting with Col...

Bias-Free Writing LEARNING OBJECTIVES Discuss strategies to avoid language that shows bias against individuals or populations Why does the topic of bias-free writing follow a page about hidden meaning? Business writers work to be clear a...

Let’s look back at Dennis’s email from the beginning on this module. How could things have gone better for Dennis and for Diversity Day if he had actively followed the writing process steps we just learned? Plan Dennis should have prepared for this direct me...

LEARNING OUTCOME Discuss the importance of the planning stage in the writing process While this whole module is about writing, most of the thinking about what you are going to write happens before you compose a single sentence. Planning...

What you’ll learn to do: Identify the three parts of the writing process Writing a message that is consistently well received can become a habit, but it can be hard for new writers to achieve. The three part writing process ensures the best outcome each time....

LEARNING OUTCOMES Discuss appropriate ways to indicate emphasis in business writing The correct amount of emphasis in business communications can help readers easily access the intended message. However, what is considered appropriate emp...

LEARNING OUTCOMES Evaluate the parallel structure of sentences and passages Parallel construction of sentences, lists, and even headings makes messages much easier for the reader to absorb. Sometimes, for the newer writer, it might be eas...

LEARNING OUTCOMES Discuss strategies to improve clarity in writing Word selection and phrasing leads to successfully transferring meaning from the sender to the receiver. Careful word selection enhances the writer’s reputation and reflect...

Concise Writing LEARNING OUTCOMES Discuss strategies to improve concision in writing At the heart of business is the idea that “time is money.” This may lead you to believe that shorter messages are always better; however, concise writin...

Language as an Obstacle LEARNING OUTCOMES Discuss strategies to avoid language that can confuse or exclude readers Each of us has a variety of ways of speaking and writing depending on circumstances. You write a thank-you note to your au...

Putting It Together: Communicating in Business We’ve learned that there are seven principles by which you should evaluate any communication, be it verbal or written. The seven principles are summarized in this list: Objective Understanding of Audien...

LEARNING OUTCOMES Discuss strategies for creating reader-focused writing The audience (your reader, if the message is written) is the receiver of the business communication. This model focuses on the choices a writer or sender of a messag...

What you’ll learn to do: Discuss the impact that word choice and tone can have on a business message Have you ever heard the phrase, “don’t shoot the messenger” when someone is blaming the bearer of bad news for the upset? This common metaphoric phrase dates ...

LEARNING OUTCOMES Discuss the importance of writing a clear and focused message in business Differentiate between types for writing positive, negative, and persuasive messages Most have heard the phrase “everything but the kitchen sink” ...

Audience LEARNING OUTCOMES Explain the importance of audience to business communication The purpose of communication is to have the sender’s idea in mind reach the receiver’s mind with identical understanding. Yet, communicating is not ...

Introduction to Writing the Right Message What you’ll learn to do: Write a business communication given a specific audience and purpose In business, being requested to write a business communication of some type can feel like “one more work assignment.” It i...

Why It Matters: Writing in Business “Oh my gosh, what a disaster!” Dennis thought. Dennis had been placed in charge of booking a speaker for his office’s diversity event, and the major speaker from Diversity NOW hadn’t shown up. He was now scrambling to figur...

Assignment: Seven Pillars of Communication Step 1: To view this assignment, click on Assignment: Seven Pillars of Communication. Step 2: Follow the instructions in the assignment and submit your completed assignment into the LMS.   LICENSES AND ATTRIBUTI...

Assignment: Communicating in Business Step 1: To view this assignment, click on Assignment: Communicating in Business. Step 2: Follow the instructions in the assignment and submit your completed assignment into the LMS. LICENSES AND ATTRIBUTIONS CC LIC...

LEARNING OUTCOME Write a business message based on an outline using the appropriate components of a business message It’s also helpful to remember at this stage that you’re not actually starting from a blank page, even with your first dra...