Course Content for ENTP

Coaching Mandate

LIA Project Details ENTP

Agenda Week 1 ENTP

Introduction

1.1 Entrepreneurship Today

1.2 Entrepreneurial Vision & Goal

1.3 The Entrepreneurial Mindset

Chapter 1 - Key Terms

Chapter 1 - Summary

R1 P1

R1 P2 - Setting up your business

R1 P3

R2 Part 1

Introduction to Entrepreneurship Game

Agenda Week 2 ENTP

Introduction

2.1 Overview of the Entrepreneurial Journey

2.2 The Process of Becoming an Entrepreneur

2.3 Entrepreneurial Pathways

2.4 Frameworks to Inform Your Entrepreneurial Path

Agenda Week 3 ENTP

Introduction

3.1 Ethical and Legal Issues in Entrepreneurship

3.2 Corporate Social Responsibility and Social Entrepreneurship

3.3 Developing a Workplace Culture of Ethical Excellence and Accountability

Agenda Week 4 ENTP

Agenda Week 5 ENTP

Introduction

4.1 Tools for Creativity and Innovation

4.2 Creativity, Innovation, and Invention: How They Differ

4.3 Developing Ideas, Innovations, and Inventions

Agenda Week 6 ENTP

Introduction

5.1 Entrepreneurial Opportunity

5.2 Researching Potential Business Opportunities

5.3 Competitive Analysis

Introduction

6.1 Problem Solving to Find Entrepreneurial Solutions

6.2 Creative Problem-Solving Process

6.3 Design Thinking

6.4 Lean Processes

Agenda Week 7 QLM

Agenda Week 8 QLM

Introduction

9.1 Overview of Entrepreneurial Finance and Accounting Strategies

9.2 Special Funding Strategies

9.3 Accounting Basics for Entrepreneurs

9.4 Developing Startup Financial Statements and Projections

Agenda Week 9 ENTP

Introduction

8.1 Entrepreneurial Marketing and the Marketing Mix

8.2 Market Research, Market Opportunity Recognition, and Target Market

8.3 Marketing Techniques and Tools for Entrepreneurs

8.4 Entrepreneurial Branding

8.5 Marketing Strategy and the Marketing Plan

8.6 Sales and Customer Service

Agenda Week 10 QLM

7.1 Clarifying Your Vision, Mission, and Goals

7.2 Sharing Your Entrepreneurial Story

7.3 Developing Pitches for Various Audiences and Goals

7.4 Protecting Your Idea and Polishing the Pitch through Feedback

7.5 Reality Check: Contests and Competitions

Agenda Week 11 ENTP

Agenda Week 12 ENTP

Agenda Week 13 ENTP

Introduction

11.1 Avoiding the “Field of Dreams” Approach

11.2 Designing the Business Model

11.3 Conducting a Feasibility Analysis

11.4 The Business Plan

Agenda Week 14 ENTP

Agenda Week 15 ENTP

Introduction

10.1 Launching the Imperfect Business: Lean Startup

10.2 Why Early Failure Can Lead to Success Later

10.3 The Challenging Truth about Business Ownership

10.4 Managing, Following, and Adjusting the Initial Plan

10.5 Growth: Signs, Pains, and Cautions

Agenda Week 16 QLM