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Chapter Organizers Professor Miklos Kozma Professor Anna Skipret Professor Cameron Welsh    Althea  Isabelle Gervais  Emmanuelle Sansfacon  Derrick Essou  Djessica  Paul Nguyen   

Bridging the Skies Financially and Structurally Enabling Advanced Air Mobility Across Divergent National Systems Executive Summary Advanced Air Mobility (AAM) and electric vertical takeoff and landing aircraft (eVTOLs) are entering a decisive commercializ...

March 4, 2026 After 20+ years coaching and mentoring over 300 case teams at the University of Calgary and the Haskayne School of Business (plus dozens more through events like How to Change the World, Innovatank's WXP, and classroom advising), I still...

February 18, 2026 If we want AI-resilient graduates, we can’t just talk about disruption. We have to train for it. Back on February 7th, I had the privilege of judging the preliminary round of the Digital Innovation Challenge hosted by the Haskayne Scho...

You will take on the role of a fashion magazine cover editor and you will build a fashion series of ads.  How do you create an advertisement that makes people feel safe and real? 

Understanding the global stages and marketing channels  Advertising Case 2 Music and Superbowl  Build a powerpoint presentation  Write 2 slides with 5 sources on the history of 4 global marketing channels such as the Olympics, The Superbowl...2. Look at 3...

  Introduction - what is the goal and what is your research problem? (Are you trying to predict?)  Literature Review - research 5 scientific sources + 5 media/news  List of data that you need (you do not have to collect the data, just what you need so tha...

Integrating eVTOLs into Canada’s Transportation System This case was written in collaboration with Innovatank and International Green Aviation Association In early 2026, senior officials at Transport Canada gathered in Ottawa to evaluate a proposal that ...

https://tv.innovatank.com/w/f5Y1ejuWFhojMcTTPEGQk4 Bridging the Skies Integrating eVTOLs into Canada’s Transportation System In early 2026, senior officials at Transport Canada gathered in Ottawa to evaluate a proposal that could reshape urban mobility in C...

CASE TITLE Bridging the Skies: Harmonizing Advanced Air Mobility Adoption Across Divergent National Systems Subtitle: Infrastructure, Climate, Regulation, and Trust in the Era of Electrified Aviation EXECUTIVE SUMMARY Advanced Air Mobility (AAM), particu...

There will be 4 rounds in this competition. After you have presented, you can view the other teams.  WELCOME starts 9:00AM EST / 7:00AM MST / 2:00PM GMT / 3:00PM GMT (30 minutes) Welcoming - 30 minutes - Presentation of Mentors, Introduction, Technical set u...

This past week, I had the privilege of mentoring and judging WXP Europe. This virtual competition brings together MBA students from top universities across North America and Europe to tackle a messy, real-world problem. I’ve been involved with this co...

In recent weeks, my professional feeds have been filled with thoughtful conversations about the need for meaningful change in post-secondary education. Rob Lawless recently posed a provocative question about whether the University of Pennsylvania should offer ...

Welcome to 2026. When I was teaching, the new year marked the start of 4 months of heavy travel as I travelled with my case-solving teams. There was a pattern in this travel that started in Canada, moved to the US, and finished in Europe. Why have I started wi...

In recent weeks, I have come across several posts discussing the role of post-secondary education and the impact of artificial intelligence (AI) on the skills and knowledge that graduates need. One of the most significant effects of AI has been its influence o...

In a recent post, Tash Marshall Bean discussed a concept she calls “feedforward.” This resonated with me because it closely aligns with strategies I have employed over the past two decades to help my teams perform at high levels. It’s about striking a balance ...

Recently, numerous posts have circulated, citing the WEF’s Core Skills in 2030 found in their “Future of Jobs Survey” in 2024. Below is one of the better images that represents the key results. Thanks for reading! Subscribe for free to receive new posts and s...

The past couple of weeks have seen me conducting case-solving workshops for The Hong Kong Polytechnic University (Poly U), advising the Poly U team headed to the Central European Case Competition about my insight in to the case companies, participating as an i...

LIA Task  Research & Analysis of a retail store Build teams of 6  Activity 1 Choose a retail store of your choice and find out how you can elevate this brands retail experience. What do they do well and what can they improve upon? (2 slides)  Observe their ...

March 18, 2026 Sebastian Tsang recently dropped a raw, eye-opening post on LinkedIn that should hit hard: for students, despite rocking a perfect 4.0 GPA and grinding hard, no parties, all focus, he got zero internship interviews for two straight year...