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WHAT IS MEDIA MIXED MODELING (MMM)? In today’s expansive digital landscape, marketers have access to seemingly endless amounts of data - but are they using that data to its full extent? For many organizations - the answer...

Tackling a Case - How to build a Template    Structure and Format of a Case   Different Sections of a Case The Analysis

Book Description The Internet has transformed how businesses conduct their activities and how consumers go about buying products. This textbook aims to provide a way of conceptualizing how to do marketing online and a strategic framework to do so. The first s...

Oscar Presentation  Create your talking points around your unique value proposition Transform into a slide deck - Put together a slide deck - what would you say 30 Seconds Introductory Pitch - Present it. - without powerpoints - if you were to present y...

Downloading KNIME : https://www.knime.com/downloads Visit the Community Hub: https://hub.knime.com/  

The Decision Criteria Can you please explain the Decision Criteria part?  The Recommendation Can you please explain the Recommendation part?   

Storytelling - Be Authentic  Storytelling - 3 Buckets

How to build a presentation deck  How to use master slides      

How to give feedback to your peers?  Are you a great feedback giver? 

  What is Machine Learning? An explanation on the process of building machine learning What is the difference between Supervised and Unsupervised Machine Learning?

What is Data Cleaning?  When using data, most people agree that your insights and analysis are only as good as the data you are using. Essentially, garbage data in is garbage analysis out. Data cleaning, also referred to as data cleansing and data scrubbing, ...

Simple Explanation What is a Balanced Scorecard? A balanced scorecard is a strategic planning framework that companies use to assign priority to their products, projects, and services; communicate about their targets or goals; and plan th...

  What is Sensitivity Analysis? Sensitivity Analysis is a tool used in financial modeling to analyze how the different values of a set of independent variables affect a specific dependent variable under certain specific conditions. In general, sensitivity ...

Ryan Owen holds an MBA from the University of South Carolina, and has rich experience in financial services, having worked with Liberty Mutual, Sun Life, and other financial firms. Ryan writes and edits AI industry trends and use-cases for Emerj's editorial an...

Using the Flight Delays Dataset  Learning Objective is to make decisions with data and gain a better understanding of your dataset.  Are you getting ready for vacation and worrying about the long hours of delay at airports? This is always in the back of our ...

HOW GOOGLE FLIGHTS IS SHAKING UP THE TRAVEL INDUSTRY OPINION / ONLINE BY MARIO GAVIRA | FEBRUARY 12, 2020 SHARE The internet is littered with the bodies of companies unable to adapt when Big Tech moved to offer a service for free.Possibly t...

Designing Human-Centered AI tools in Google Flights When to book and when to fly? UX case study about explaining flight prices with AI. Though much of the world is currently in lock-down and air travel is drastically reduced, the questions this post addr...

What Is a SWOT Analysis? SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, and so a SWOT analysis is a technique for assessing these four aspects of your business. SWOT Analysis is a tool that can help you to analyze what your company does b...

Elements in Porter's Value Chain Rather than looking at departments or accounting cost types, Porter's Value Chain focuses on systems, and how inputs are changed into the outputs purchased by consumers. Using this viewpoint, Porter described a chain of acti...

Pierre-Yann Dolbec The internet has digitalized our lives: we now create and meet others in online communities on websites such as Reddit, Imgur, Facebook, or NikeTalk. Our relationships with our friends and families have expanded to digital channels such as ...