The MAD Skills Toolkit Manuals

These manuals are here to help you on your case-solving adventure! They’ve been created by Cam Welsh in collaboration with Innovatank. Cam is an award-winning educator and coach who has been honoured with the title of Emeritus Professor by the Haskayne School of Business. He is also an executive coach and one of the most experienced and successful case competition coaches in Canada and around the world. Over the past two decades, he has coached and mentored more than 300 business case competition teams at undergraduate, graduate, and interdisciplinary levels. His guidance has contributed to these teams celebrating over 180 podium finishes in regional, national, and international competitions.

The MAD Skills Toolkit Manuals

Part I: Structure and Frameworks for Winning Case-Solving Solutions

Part II: Building Decks, Communication & Effective Speaking

Part III: A Practical Toolkit for Case-Solving Competition Teams

Part IV: Case Finances & Excel Mastery

Part V: Case Competition Special Topics