Reading Material
Liquid Death Case Analysis Activity
Focus on the Marketing 4 Ps (Price, Product, Place, Promotion)
Integrated Marketing in a Global World : What can you find about their international scene? International Expansion
Final Deliverable for Case 3 - Liquid Death - Marketing Battle
A 8 Slides Deck that you will present to your peers
Slide 1 - 4 done together as a team
Slide 1 - Title Page with your team name
Slide 2 - Define the 4 P of Marketing for Liquid Death
Slide 3 - What did Liquid Death do to create an edgy marketing plan?
Slide 4 - Global - What do people say about Liquid Death Across the Globe?
Slide 5/6 - Define the 4 P of your Enginuity Project A and B
Slide 7 - Project A - How Edgy can you make your enginuity project (s)? Show two completely different spectrums
Slide 8 - Project B - How Edgy can you make your enginuity project (s)? Show two completely different spectrums
Judges will choose the winner
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