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How to Use Porter's Five Forces

Discover Your Mad Skills Toolkit Tools Videos

Another tool that can be used while building your analysis is Porter’s Five Forces. The idea behi...

Updated 10 months ago by Cam Welsh

How to Use Stakeholder Analysis

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One thing that I think is often overlooked is stakeholder analysis. This analysis is important be...

Updated 10 months ago by Cam Welsh

How to Use a Decision Matrix

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When presenting a decision, it's important to illustrate how that decision was made. One effectiv...

Updated 10 months ago by Cam Welsh

How to Use a SWOT Analysis

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One of my pet peeves is how teams present their SWOT analysis. I want to discuss how to build a S...

Updated 10 months ago by Cam Welsh

Slide Deck Tips

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I want to share some tips for creating effective slide decks. These are general and basic ideas t...

Updated 10 months ago by Cam Welsh

10 Rules for Case Solving Slide Decks

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Now, I want to discuss how to effectively create a presentation deck, including tips for visualis...

Updated 10 months ago by Cam Welsh

Financials Estimation

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Another essential skill is estimation, which involves thinking critically about how to start esti...

Updated 10 months ago by Cam Welsh

Financials – Valuing a Company

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Another key element is the valuation of a company. In this piece, I want to discuss the various t...

Updated 10 months ago by Cam Welsh

Financials – Company Valuation Methods

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One of the things we want to examine is the methods we use to assess company valuation. Typically...

Updated 10 months ago by Cam Welsh

Building the SCQ Pyramid

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What I want to discuss here is how we start to build the Pyramid—specifically, how to construct a...

Updated 10 months ago by Cam Welsh

How to Use a Value Chain

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One tool that is frequently underutilised is the value chain. The value chain dissects the organi...

Updated 10 months ago by Cam Welsh

Order of Final Presentations

Integrative Learning (IL)

Be on time for each session, we begin at 8:30AM sharp, dress up properly You only need to be pre...

Updated 10 months ago by Samie Ly

Live Case 2 - LIA Final Project

Global Marketing Getting Started

As part of the Global Marketing Course, the LIA Final Project will be centralized around the ENGI...

Updated 10 months ago by Samie Ly

Project Rehearsal Teams

Global Marketing

There is a project rehearsal where you will bring everything that you have to present to us. You ...

Updated 10 months ago by Samie Ly

Liquid Death Competition

Global Marketing

Welcome to the Liquid Death Competition  How it works! You are tasked to evaluate 3 battles, yo...

Updated 10 months ago by Samie Ly

Reading Material

Integrative Learning (IL) Case 6 - Ethics and Fashion

Fashion Meets Finance Background:The fashion industry is more than just trends and textiles, it’...

Updated 10 months ago by Samie Ly

Questionnaire Activity

Qualitative Methods - Notebook Challenge 4

Draft your 3 hypotheses  for hypothesis 1 - write down 10 questions  for hypothesis 2 - write...

Updated 10 months ago by Samie Ly

Challenge 4 A,B,C Details

Qualitative Methods - Notebook Challenge 4 (ABC)

Methodology, Gathering Results, figuring out  Here is the challenge 4A which will focus on draft...

Updated 10 months ago by Samie Ly

Data Collection for Qualitative Methods

Qualitative Methods - Notebook Research Teams

Thank you for your help in completing the following research questionnaires Factors That Impac...

Updated 10 months ago by Samie Ly

Challenge 4C - Creating Graphs

Qualitative Methods - Notebook Challenge 4 (ABC)

Building graphs to communicate your results  Required Deliverables: Basic Graphs - From t...

Updated 10 months ago by Samie Ly