Books

Introduction to Business - W23 Update

1. Introduction & Environments 2. Business Tools 3. Business Formation 4. Marketing Mix 5. Human Resources 6. Accounti...

Introduction to Consumer Behavior

This open textbook was designed for students studying business or marketing at an undergraduate level. It draws on the fields o...

Introduction to Economics

Charles-Albert Ramsay Introductory text for college and freshman-university courses in Principles of Economics, including Mi...

Introduction to Social Science Research

Skills, Sources, and Science. What Students Need to Succeed in College. by Charles-Albert Ramsay, Economics Department, Da...

Managing People_Dawson College

In this course, students are introduced to the field of organizational behaviour and human resources management. This cours...

MTI

Principles of Marketing

Principles of Marketing is targeted at the core marketing course for undergraduate business majors and minors. The book is desi...

Project Management

This book covers the basics of project management. This includes the process of initiation, planning, execution, control and cl...

Qualitative Methods - Notebook

Research Methods

An introduction to social science research techniques and academic best practices. Covers types of data, documentation, library...