Business Communication Skills for Managers
Faculty Resources Overview
Faculty Resources Overview
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Pacing
The Business Communication Skills for Managers textbook contains fifteen modules—...
Offline Content Access
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PowerPoints
A full set of PowerPoint decks is provided for download below. All decks are tigh...
Assignments
The assignments in this course are openly licensed, and are available as-is, or c...
Question Banks
The machine-graded assessments in this course are organized by module and are a...
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Additional Resources
Video List All videos used in the text of this course have been compiled in a ...
Resources: Discussions and Assignments
Module 1 Assignment: Communicating in Business
Module 1 Assignment: Communicating in Business Part 1 Your task is to read the statements in th...
Module 1 Assignment: Seven Pillars of Communication
Open Pedagogy Assignments are assignments in which students use their agency and creativity to cr...
Module 2 Assignment: Writing In Business: Audience and Purpose
Module 2 Assignment: Writing In Business: Audience and Purpose Understanding the functions of in...
Module 2 Assignment: Writing in Business: Analyzing a Memo
Module 2 Assignment: Writing in Business: Analyzing a Memo Understanding the functions of intero...
Module 3 Assignment: Written Communication
Module 3 Assignment: Written Communication You are a regional manager at the Walk-In Closet clot...
Module 4 Assignment: Research
Module 4 Assignment: Research Retailers are becoming increasingly aware of how charitable contri...
Module 4 Assignment: Secondary Research
Module 4 Assignment: Secondary Research Open Pedagogy Assignments are assignments in which stude...
Module 5 Discussion: Visual Media
Module 5 Discussion: Visual Media Effective images function by communicating the intended messag...
Module 5 Assignment: Visual Media
Module 5 Assignment: Visual Media Everyday we encounter hundreds to thousands of visual images, ...
Module 6 Assignment: Reports
Module 6 Assignment: Reports At some point in your career, you might find yourself sitting on a ...
Module 7 Discussion: Public Speaking
Module 7 Discussion: Public Speaking Part 1: Your Presentation Your task is to create a five mi...
Module 8 Assignment: Developing and Delivering Business Presentations
Module 8 Assignment: Developing and Delivering Business Presentations Your task is to revisit th...
Module 9 Assignment: Communicating Using Technology
Module 9 Assignment: Communicating Using Technology Imagine the small business you have been wor...
Module 10 Assignment: Social Media
Module 10 Assignment: Social Media Social media has been a game changer for brand awareness buil...
Module 11 Assignment: Communicating Different Messages
Module 11 Assignment: Communicating Different Messages You are a general manager at a grocery st...
Module 12 Assignment: Collaboration in and Across Teams
Module 12 Assignment: Collaboration in and Across Teams Imagine you are the regional manager of ...
Module 13 Assignment: Social Diversity in the Workplace
Module 13 Assignment: Social Diversity in the Workplace You are one of four co-founders of a new...
Module 14 Assignment: Finding a Job
Module 14 Assignment: Finding a Job For this assignment, you are going to find a job advertiseme...
Module 15 Assignment: Recruiting and Selecting New Employees
Module 15 Assignment: Recruiting and Selecting New Employees You are a store manager at a natura...
Module 15 Assignment: Additional Assignments for Job Candidates
Module 15 Assignment: Additional Assignments for Job Candidates In Module 15: Recruiting and Sel...
Module 1 - Communicating in Business
Why It Matters: Communicating in Business
Why It Matters: Communicating in Business Why learn to effectively communicate in business? Bus...
Introduction to Effective Communication in Business
Introduction to Effective Communication in Business What you’ll learn to do: Discuss the importa...
Becoming a Better Employee
Becoming a Better Employee LEARNING OUTCOMES Discuss how effective communication improves you a...
The Business Audience
The Business Audience LEARNING OUTCOMES Identify characteristics of your audience in ...
Writing in Business
Writing in Business LEARNING OUTCOMES Identify key features of effective writing in b...
Introduction to Methods of Communication
Introduction to Methods of Communication What you’ll learn to do: Differentiate between differen...
Listening
Listening LEARNING OUTCOMES Discuss the importance of listening Figure...
Verbal and Nonverbal Communication
Verbal and Nonverbal Communication LEARNING OBJECTIVES Discuss verbal communication a...
Introduction to Ethics in Business Communication
Introduction to Ethics in Business Communication What you’ll learn to do: Discuss the importance...
Guidelines for Ethical Communication
Guidelines for Ethical Communication LEARNING OUTCOMES Identify key guidelines for et...
Being Ethical Online
Being Ethical Online LEARNING OUTCOMES Describe how to communicate ethically online ...
Introduction to Staying Connected
Introduction to Staying Connected What you’ll learn to do: Discuss the importance of staying con...
Staying Connected
Staying Connected LEARNING OUTCOMES Discuss the importance of staying connected with ...
Putting It Together: Communicating in Business
Putting It Together: Communicating in Business We’ve learned that there are seven principles by ...
Assignment: Communicating in Business
Assignment: Communicating in Business Step 1: To view this assignment, click on Assignment: Comm...
Assignment: Seven Pillars of Communication
Assignment: Seven Pillars of Communication Step 1: To view this assignment, click on Assignment:...
Questions
1.Which of the following is not a commonly used communication channel in business? a) Email b) ...
Module 2 - Writing in Business
Why It Matters: Writing in Business
Why It Matters: Writing in Business “Oh my gosh, what a disaster!” Dennis thought. Dennis had be...
Introduction to Writing the Right Message
Introduction to Writing the Right Message What you’ll learn to do: Write a business communicatio...
Audience
Audience LEARNING OUTCOMES Explain the importance of audience to business communicati...
The Right Message
LEARNING OUTCOMES Discuss the importance of writing a clear and focused message in bus...
Introduction to Word Choice and Tone
What you’ll learn to do: Discuss the impact that word choice and tone can have on a business mess...
Writing for the Reader
LEARNING OUTCOMES Discuss strategies for creating reader-focused writing Th...
Language as an Obstacle
Language as an Obstacle LEARNING OUTCOMES Discuss strategies to avoid language that c...
Bias-Free Writing
Bias-Free Writing LEARNING OBJECTIVES Discuss strategies to avoid language that shows...
Concise Writing
Concise Writing LEARNING OUTCOMES Discuss strategies to improve concision in writing ...
Clarity
LEARNING OUTCOMES Discuss strategies to improve clarity in writing Word sel...
Parallel Construction
LEARNING OUTCOMES Evaluate the parallel structure of sentences and passages ...
Emphasis
LEARNING OUTCOMES Discuss appropriate ways to indicate emphasis in business writing ...
Introduction to the Three-Part Writing Process
What you’ll learn to do: Identify the three parts of the writing process Writing a message that ...
Planning Business Messages
LEARNING OUTCOME Discuss the importance of the planning stage in the writing process ...
Writing Business Messages
LEARNING OUTCOME Write a business message based on an outline using the appropriate co...
Revising Business Messages
LEARNING OUTCOME Revise a business message for tone, message, and correctness ...
Introduction to Word Processing Software
What you’ll learn to do: Use common word processing software to write business messages There is...
Formatting Business Writing
LEARNING OUTCOMES Discuss common guidelines to create a professionally formatted docum...
Microsoft Word
LEARNING OUTCOMES Use Microsoft Word to create a visually appealing and accessible doc...
Google Docs
LEARNING OUTCOME Use Google Docs to create a visually appealing and accessible documen...
Putting It Together: Writing in Business
Let’s look back at Dennis’s email from the beginning on this module. How could things have gone b...
Assignment: Writing In Business: Audience and Purpose
Step 1: To view this assignment, click on Assignment: Writing in Business: Audience and Purpose...
Assignment: Writing In Business: Analyzing a Memo
Step 1: To view this assignment, click on Assignment: Writing in Business: Analyzing a Memo. S...
Questions
1.Which of the following is a key component of effective business writing? a) Lengthy paragraphs...
Module 3 - Written Communication
Why It Matters: Written Communication
Why learn to write effectively? What is the cost of poor communication...
Introduction to Changing Communication Channels
What you’ll learn to do: Discuss the shift from paper to digital communication ...
Modernizing Business Messages
LEARNING OUTCOMES Discuss the shift from traditional to modern communication methods ...
Digital versus Traditional Communication
LEARNING OUTCOMES Identify benefits of digital communication methods Identify benefit...
Introduction to Internal Emails and Memos
What you’ll learn to do: Compose emails and memos intended for an audience within the same compan...
Internal Business Communication
LEARNING OUTCOMES Describe the professional standards of intra-office emails ...
Internal Emails
LEARNING OUTCOMES Identify common types of internal emails Identify key features of t...
Memos
LEARNING OUTCOMES Identify key features of the structure and format of memos Write an...
Introduction to Other Internal Communications
What you’ll learn to do: Identify other common methods of professional communication ...
Email Chains and Listserv
LEARNING OUTCOMES Discuss the use of email chains and listservs An early di...
Instant Messaging and Text
LEARNING OUTCOMES Compare different methods of instant messaging and text services ...
Multimedia Platforms and Social Media
Multimedia Platforms and Social Media LEARNING OUTCOMES Identify professional applica...
Introduction to External Communication
Introduction to External Communication What you’ll learn to do: Discuss appropriate ways to comm...
Types of External Emails
Types of External Emails LEARNING OUTCOMES Identify various types of external emails ...
Customer Emails
Customer Emails LEARNING OUTCOMES Describe appropriate and professional responses to ...
Introduction to Using the Right Communication Channel
Introduction to Using the Right Communication Channel What you’ll learn to do: Determine the app...
Using the Right Communication Channel
Using the Right Communication Channel LEARNING OUTCOMES Determine the appropriate com...
Putting It Together: Written Communication
Putting It Together: Written Communication In this module, we have discussed the evolution of bu...
Assignment: Written Communication
Assignment: Written Communication Step 1: To view this assignment, click on Assignment: Written ...
Questions
1.Which of the following is NOT a type of written communication? a) Emails b) Phone calls c) R...
Module 4 - Research
Why It Matters: Research
Why It Matters: Research Why learn traditional and online research methods? Business communicat...
Introduction to Conducting Research
Introduction to Conducting Research What you’ll learn to do: Discuss the importance of data and ...
Using Data for Impact
Using Data for Impact LEARNING OUTCOMES Discuss the impact of research in business reports A b...
Investing Time in the Research Process
Investing Time in the Research Process LEARNING OUTCOMES Discuss the steps in the research proc...
Types of Data Sources
Types of Data Sources LEARNING OUTCOMES Identify common types of internal and externa...
Introduction to Internal Data
Introduction to Internal Data What you’ll learn to do: Process information from internal sources...
Primary Sources and Internal Data
Primary Sources and Internal Data LEARNING OUTCOMES Identify types of primary sources...
Working in Microsoft Excel
Working in Microsoft Excel LEARNING OUTCOMES Create workbooks and format data in Microsoft Exce...
Working in Google Sheets
Working in Google Sheets LEARNING OUTCOMES Create workbooks and format data in Google Sheets G...
Introduction to Finding Secondary Sources
Introduction to Finding Secondary Sources What you’ll learn to do: Evaluate and practice prelimi...
Preliminary Research Strategies
Preliminary Research Strategies LEARNING OUTCOMES Evaluate preliminary research strategies As ...
Finding Sources
Finding Sources LEARNING OUTCOMES Discuss common tools and strategies for completing online sea...
Introduction to Source Analysis
Introduction to Source Analysis What you’ll learn to do: Evaluate and practice methods of analys...
Information Literacy
Information Literacy LEARNING OUTCOMES Identify the seven pillars of information literacy Peop...
Evaluating Sources
Evaluating Sources LEARNING OUTCOMES Discuss the importance of evaluating sources and...
CRAAP Analysis
CRAAP Analysis LEARNING OUTCOMES Describe the components of the CRAAP analysis process There a...
Case Study: News Media Today
Case Study: News Media Today LEARNING OUTCOMES Discuss the importance of evaluating s...
Synthesizing Sources
Synthesizing Sources LEARNING OUTCOMES Describe techniques to incorporate sources into your wri...
Introduction to Writing Ethically
Introduction to Writing Ethically What you’ll learn to do: Discuss issues of plagiarism, copyrig...
Professional Integrity
Professional Integrity LEARNING OUTCOMES Discuss the importance of professional integrity in wr...
Avoiding Plagiarism
Avoiding Plagiarism LEARNING OUTCOMES Identify instances of plagiarism, both intentional and un...
Documenting and Citing Sources
Documenting and Citing Sources LEARNING OUTCOMES Document and cite sources using the ...
Putting It Together: Research Process
Putting It Together: Research Process In this module, we’ve discussed how research plays an inte...
Assignment: Research
Assignment: Research Step 1: To view this assignment, click on Assignment: Research. Step 2: Fo...
Assignment: Secondary Research
Assignment: Secondary Research Step 1: To view this assignment, click on Assignment: Secondary R...
Questions
1.Which of the following is NOT a common research method? a) Case study b) Survey c) Experimen...
Module 5 - Visual Media
Why It Matters: Visual Media
Why It Matters: Visual Media Our prehistoric ancestors struggled, rock in hand, to carve just th...
Introduction to Media and Your Message
Introduction to Media and Your Message What you’ll learn to do: Find the best media to present y...
Using Visual Media Resources
Using Visual Media Resources LEARNING OUTCOME Describe professional standards for usi...
Visual Design Principles
Visual Design Principles LEARNING OUTCOME Describe basic visual design principles ...
Introduction to Images
Introduction to Images What you’ll learn to do: Discuss how to most effectively use images in bu...
Images Overview
Images Overview LEARNING OUTCOME Identify types of images used for business messages ...
Using Images for Impact
Using Images for Impact LEARNING OUTCOME Describe how to determine when to use an ima...
Using Images Legally
Using Images Legally LEARNING OUTCOME Discuss how to legally source images for your c...
Introduction to Charts, Diagrams, and Graphic Organizers
Introduction to Charts, Diagrams, and Graphic Organizers What you’ll learn to do: Discuss how to...
Tables, Charts, and Infographics
Tables, Charts, and Infographics LEARNING OUTCOME Discuss the appropriate use of comm...
Matching Graphics and Objectives
Matching Graphics and Objectives LEARNING OUTCOME Describe factors in deciding which ...
Placement, Style, and Coloring
Placement, Style, and Coloring LEARNING OUTCOME Describe the impact of placement, sty...
Captions and Titles
Captions and Titles LEARNING OUTCOME Describe the impact of descriptive captions and ...
Introduction to Contemporary Visual Aids
Introduction to Contemporary Visual Aids What you’ll learn to do: Discuss the use of video in bu...
Video as a Visual Aid
Video as a Visual Aid LEARNING OUTCOME Discuss the pros and cons of using videos as a...
Designing a Video for Your Needs
Designing a Video for Your Needs LEARNING OUTCOME Describe the process of planning, d...
Products and Resources for Creating Videos
Products and Resources for Creating Videos LEARNING OUTCOME Describe the process of p...
Introduction to Accessible Visual Aids
Introduction to Accessible Visual Aids What you’ll learn to do: Identify ways to make informatio...
Accessibility Matters
Accessibility Matters LEARNING OUTCOMES Discuss the importance of making your media a...
Introduction to Using Visuals
Introduction to Using Visuals What you’ll learn to do: Incorporate meaningful visual media in bu...
Visuals in a Report
Visuals in a Report LEARNING OUTCOME Identify appropriate and professional visual rep...
Increasing Impact with Media
Increasing Impact with Media LEARNING OUTCOME Identify effective use of visual media ...
Revising and Enhancing Visual Media for Impact
Revising and Enhancing Visual Media for Impact LEARNING OUTCOME Describe the process ...
Evaluating the Effectiveness of your Message
Evaluating the Effectiveness of your Message LEARNING OUTCOME Evaluate the effectiven...
Putting It Together: Visual Media
Putting It Together: Visual Media Statistics from different professional fields tell us that vis...
Discussion: Visual Media
Discussion: Visual Media Step 1: To view this discussion prompt, click on Discussion: Visual Med...
Assignment: Visual Media
Assignment: Visual Media Step 1: To view this assignment, click on Assignment: Visual Media. St...
Questions
1.Which of the following is NOT a type of visual media? A) Painting B) Sculpture C) Poetry D)...
Module 6 - Reports
Why It Matters: Reports
Why It Matters: Reports Why learn to write business reports? You’ve just come home from your da...
Introduction to Business Reports
Introduction to Business Reports What you’ll learn to do: Discuss the different types of reports...
Types of Reports
Types of Reports LEARNING OUTCOMES Distinguish between informal and formal reports D...
Stakeholders
Stakeholders LEARNING OUTCOMES Compare and contrast different type of stakeholders in...
Introduction to Informal Reports
Introduction to Informal Reports What you’ll learn to do: Create an informal report Informal ...
Using Informal Reports
Using Informal Reports LEARNING OUTCOMES Differentiate among typical types of informa...
Organizing an Informal Report
Organizing an Informal Report LEARNING OUTCOMES Discuss the purpose of common section...
How to Write an Informal Report
How to Write an Informal Report LEARNING OUTCOMES Discuss how to write an informal re...
Introduction to Formal Reports
Introduction to Formal Reports What you’ll learn to do: Create a formal report A formal report ...
Formal Reports
Formal Reports LEARNING OUTCOMES Define types of formal reports, including proposals ...
Sections of Formal Reports
Sections of Formal Reports LEARNING OUTCOMES Describe various sections that may be us...
Front Sections of a Report
Front Sections of a Report LEARNING OUTCOMES Describe various sections that may be us...
Body Sections of a Report
Body Sections of a Report LEARNING OUTCOMES Describe various sections that may be use...
Back Matter
Back Matter LEARNING OUTCOMES Describe various sections that may be used in the back ...
Organization of Formal Reports
Organization of Formal Reports LEARNING OUTCOMES Determine how to organize an formal ...
How to Write a Formal Report
How to Write a Formal Report LEARNING OUTCOMES Discuss how to write a formal report ...
Putting It Together: Reports
Putting It Together: Reports You’ve finally put together your proposal for prepackaged dinner ki...
Assignment: Reports
Assignment: Reports Step 1: To view this assignment, click on Assignment: Reports. Step 2: Foll...
Questions
Which of the following is NOT a type of report? A) Annual report B) Financial report C) Perso...
Module 7 - Public Speaking
Why It Matters: Public Speaking
Why It Matters: Public Speaking Why learn about public speaking in business? One of the essenti...
Introduction to Effective Public Speaking
Introduction to Effective Public Speaking What you’ll learn to do: Identify key principles of ef...
What is Public Speaking?
What is Public Speaking? LEARNING OUTCOMES Discuss key characteristics of public spea...
Benefits of Public Speaking
Benefits of Public Speaking LEARNING OUTCOMES Discuss the importance of public speaki...
Audience Expectations
Audience Expectations LEARNING OUTCOMES Identify various audience needs and expectati...
Developing an Effective Speech
Developing an Effective Speech LEARNING OUTCOMES Identify the five steps of developin...
Introduction to Delivery Techniques
Introduction to Delivery Techniques What you’ll learn to do: Describe delivery techniques for us...
Starting Your Speech
Starting Your Speech LEARNING OUTCOMES Discuss effective ways to begin your speech ...
Body Language and Gestures
Body Language and Gestures LEARNING OUTCOMES Discuss strategies to effectively use bo...
How You Speak
How You Speak LEARNING OUTCOMES Discuss strategies to effectively use vocal variety t...
Introduction to Audience Engagement
Introduction to Audience Engagement What you’ll learn to do: Identify the role and importance of...
Audience Attention and Rapport
Audience Attention and Rapport LEARNING OUTCOMES Describe techniques to gain and keep...
Audience Participation
Audience Participation LEARNING OUTCOMES Discuss effective ways to use audience parti...
Introduction to Speech Tips and Techniques
Introduction to Speech Tips and Techniques What you’ll learn to do: Discuss tips and tricks to g...
Overcoming Fears and Anxiety
Overcoming Fears and Anxiety LEARNING OUTCOMES Discuss various strategies for overcom...
Pro Tips
Pro Tips LEARNING OUTCOMES Discuss public speaking strategies of effective public spe...
Putting It Together: Public Speaking
Putting It Together: Public Speaking Becoming a public speaker is a rite of passage, an event th...
Discussion: Public Speaking
Discussion: Public Speaking Step 1: To view this discussion prompt, click on Discussion: Public ...
Module 8 - Developing and Delivering Business Presentations
Why It Matters: Developing and Delivering Business Presentations
Why It Matters: Developing and Delivering Business Presentations It’s mid-May; a major retail ma...
Introduction to Visual Aids
Introduction to Visual Aids What you’ll learn to do: Discuss the usefulness of visual aids and i...
Presentation Tools and Visual Aids
Presentation Tools and Visual Aids LEARNING OUTCOMES Discuss key concepts to keep in ...
Introduction to Using Microsoft PowerPoint
Introduction to Using Microsoft PowerPoint What you’ll learn to do: Create a presentation using ...
New Presentations
New Presentations LEARNING OUTCOMES Create and save a new presentation At ...
Editing and Enhancing a PowerPoint Presentation
Editing and Enhancing a PowerPoint Presentation LEARNING OUTCOMES Add, delete, and mo...
Visuals: Images, Videos, and Objects
Visuals: Images, Videos, and Objects LEARNING OUTCOMES Add images and clip art Add v...
Introduction to Using Google Slides
Introduction to Using Google Slides What you’ll learn to do: Create a presentation using Google ...
Creating and Organizing Presentations
Creating and Organizing Presentations LEARNING OUTCOMES Create and save a new present...
Text Boxes and Themes
Text Boxes and Themes LEARNING OBJECTIVES Insert text boxes Change presentation them...
Images, Videos, and Arranging Objects
Images, Videos, and Arranging Objects LEARNING OBJECTIVES Add images and clip art Ad...
Introduction to Making a Presentation for a Meeting
Introduction to Making a Presentation for a Meeting What you’ll learn to do: Create a presentati...
Parts of a Good Presentation
Parts of a Good Presentation LEARNING OUTCOMES Identify key features of a good presen...
What’s my Presentation About
What’s my Presentation About LEARNING OUTCOMES Identify the purpose, audience, and me...
Bad Presentations
Bad Presentations LEARNING OUTCOMES Discuss common mistakes in presentations ...
Making a Presentation for a Meeting
Making a Presentation for a Meeting LEARNING OUTCOMES Create a presentation intended ...
Putting It Together: Developing and Delivering Business Presentations
Putting It Together: Developing and Delivering Business Presentations Let’s return to your prese...
Assignment: Developing and Delivering Business Presentations
Assignment: Developing and Delivering Business Presentations Step 1: To view this assignment, cl...
Module 9 - Communicating Through Technology
Why It Matters: Communicating Through Technology
Why It Matters: Communicating Through Technology Why learn to participate in meetings using phon...
Introduction to Communication Tools
Introduction to Communication Tools What you’ll learn to do: Recognize common types of tools for...
Audio Communication
Audio Communication LEARNING OUTCOMES Compare and contrast common tools for audio com...
Video Communication
Video Communication LEARNING OUTCOMES Compare and contrast common tools for video com...
Online Communication
Online Communication LEARNING OUTCOMES Compare and contrast common tools for screen /...
Comparing Communication Tools
Comparing Communication Tools LEARNING OUTCOMES Recognize the strengths and weaknesse...
Introduction to Scheduling a Meeting
Introduction to Scheduling a Meeting What you’ll learn to do: Use common planning tools to sched...
Polling Tools
Polling Tools LEARNING OUTCOMES Discuss when and how to use polling tools ...
Scheduling Tools
Scheduling Tools LEARNING OUTCOMES Discuss when and how to use scheduling tools ...
Using Scheduling Platforms
Using Scheduling Platforms LEARNING OUTCOMES Identify the best time for a meeting usi...
Introduction to Scheduling Remote Meetings
Introduction to Scheduling Remote Meetings What you’ll learn to do: Schedule meetings with audio...
Using Technology for Meetings
Using Technology for Meetings LEARNING OUTCOMES Explain the key principles involved i...
Scheduling Remote Meetings
Scheduling Remote Meetings LEARNING OUTCOME Discuss best practices for scheduling rem...
Introduction to Audio Conferences
Introduction to Audio Conferences What you’ll learn to do: Use audio conferencing tools effectiv...
Using Audio in Business
Using Audio in Business LEARNING OUTCOMES Recognize the strengths and weaknesses of a...
Stages of a Telephone Call
Stages of a Telephone Call LEARNING OUTCOMES Identify the five stages of a telephone ...
One-on-One Audio Calls
One-on-One Audio Calls LEARNING OUTCOMES Identify strategies to increase comprehensio...
Group Audio Calls
Group Audio Calls LEARNING OUTCOMES Identify strategies to increase comprehension and...
Audio Meetings
Audio Meetings LEARNING OUTCOMES Participate in a meeting with audio sharing componen...
Introduction to Video Conferences
Introduction to Video Conferences What you’ll learn to do: Use video conferencing tools effectiv...
Using Video in Business
Using Video in Business LEARNING OUTCOMES Recognize the strengths and weaknesses of v...
One-on-One Video Calls
One-on-One Video Calls LEARNING OUTCOMES Identify strategies to increase comprehensio...
Group Video Calls
Group Video Calls LEARNING OUTCOMES Identify strategies to increase comprehension and...
Video Meetings
Video Meetings LEARNING OUTCOMES Participate in a meeting with video sharing componen...
Introduction to Web Sharing
Introduction to Web Sharing What you’ll learn to do: Use web sharing tools effectively in a busi...
Using Web Sharing in Business
Using Web Sharing in Business LEARNING OUTCOMES Explain when to use web sharing tools...
One-on-One Web Sharing Calls
One-on-One Web Sharing Calls LEARNING OUTCOMES Explain when to use web sharing tools ...
Group Web Sharing Calls
Group Web Sharing Calls LEARNING OUTCOMES Identify strategies for effective use of we...
Web Sharing Meetings
Web Sharing Meetings LEARNING OUTCOMES Participate in a meeting with web sharing comp...
Putting It Together: Communicating through Technology
Putting It Together: Communicating through Technology Now that you’ve learned the basics about c...
Assignment: Communicating Through Technology
Assignment: Communicating Through Technology Step 1: To view this assignment, click on Assignmen...
Module 10 - Social Media
Why It Matters: Social Media
Why It Matters: Social Media Why use social media to present business messages? While the conte...
Introduction to Common Social Media Platforms
Introduction to Common Social Media Platforms What you’ll learn to do: Identify common social me...
Facebook LEARNING OUTCOMES Describe the primary use of Facebook Started in 2004, Mark Zuckerbe...
Instagram LEARNING OUTCOMES Describe the primary use of Instagram Instagram entered the collec...
Twitter LEARNING OUTCOMES Describe the primary use of Twitter For the ability to quickly and c...
YouTube
YouTube LEARNING OUTCOMES Describe the primary use of YouTube Google purchased YouTube in 2005...
Introduction to Additional Social Media Platforms
Introduction to Additional Social Media Platforms What you’ll learn to do: Identify social media...
LinkedIn LEARNING OUTCOMES Describe the primary use of LinkedIn Launched in 2003, LinkedIn foc...
Pinterest LEARNING OUTCOMES Describe the primary use of Pinterest Pinterest is an excellent pl...
Snapchat
Snapchat LEARNING OUTCOMES Describe the primary use of Snapchat Snapchat started in 2011 and h...
Google Plus
Google Plus LEARNING OUTCOMES Describe the primary use of Google Plus Google Plus (also writte...
Introduction to Selling Your Products
Introduction to Selling Your Products What you’ll learn to do: Use various types of social media...
Product Launch
Product Launch LEARNING OUTCOMES Use social media to announce a product launch A key reason bu...
Spotlight Products
Spotlight Products LEARNING OUTCOMES Use social media to spotlight products Many of the themes...
Sales and Events
Sales and Events LEARNING OUTCOMES Use social media to announce a sale or event Advertising a ...
Introduction to Building Your Brand
Introduction to Building Your Brand What you’ll learn to do: Use various types of social media t...
Cultivate Community
Cultivate Community LEARNING OUTCOMES Use social media to cultivate community In the previous ...
Create a Sense of Affinity
Create a Sense of Affinity LEARNING OUTCOMES Use social media to create a sense of affinity We...
Company News
Company News LEARNING OUTCOMES Use social media to announce company news So far, we have focus...
Putting It Together: Social Media
Putting It Together: Social Media In this module, we explored how social media is a relatively i...
Assignment: Social Media
Assignment: Social Media Step 1: To view this assignment, click on Assignment: Social Media. St...
Module 11 - Communicating Different Messages
Why It Matters: Communicating Different Messages
Why learn to effectively communicate different messages? How would it feel if you found out your...
Introduction to Informative Business Messages
What you’ll learn to do: Identify the appropriate use of informative business messages and write ...
What is an Informative Message?
LEARNING OUTCOMES Discuss the purpose and use cases of informative messages in a busin...
Short Informative Messages
LEARNING OUTCOMES Write a short informative message. Short, informative mes...
Long Informative Messages
LEARNING OUTCOMES Write a long informative message. While long informative ...
Introduction to Team-Focused Messages
What you’ll learn to do: Discuss the importance of team-focused communication in business. Teams...
What is a Team-Focused Message?
LEARNING OUTCOMES Discuss the purpose and use cases of team-focused messages in a business conte...
Short Team-Focused Message
LEARNING OUTCOMES Write a short team-focused message. Since interactivity i...
Long Team-Focused Message
LEARNING OUTCOMES Write a long team-focused message. When considering how t...
Introduction to Professional Criticism
What you’ll learn to do: Write a business message criticizing internal or external business situa...
Types of Criticism
LEARNING OUTCOMES Differentiate between different types of criticism in business. ...
Criticism of Other Businesses
LEARNING OUTCOMES Write an external critical message to a company you are not associat...
Criticism of Customers
LEARNING OUTCOMES Write an external critical message to an existing customer. ...
Criticism of Employees
Criticism of Employees LEARNING OUTCOMES Write an internal critical message to a pers...
Criticism of Colleagues
LEARNING OUTCOMES Write an internal critical message to another colleague. ...
Introduction to Responding to Criticism
What you will learn to do: Write a response to criticism. There will always be criticism to deal...
How Do You Respond to Criticism?
LEARNING OUTCOMES Discuss key points to a professional response to criticism. ...
Remaining Professional When You’re Frustrated
LEARNING OUTCOMES Discuss ways to remain professional when you are feeling frustrated ...
Short Responses to Criticism
LEARNING OUTCOMES Write a short message responding to internal or external criticism. ...
Long Responses to Criticism
LEARNING OUTCOMES Write a long message responding to internal or external criticism. ...
Putting It Together: Communicating Different Messages
As we have discussed in this module, business communication is an exercise in problem solving. Th...
Assignment: Communicating Different Messages
Step 1: To view this assignment, click on Assignment: Communicating Different Messages. Step 2: ...
Module 12 - Collaboration In And Across Teams
Why It Matters: Collaboration In And Between Teams
As Pedro scans through his morning email, he sees a message letting him know that the corporate o...
Introduction to Team Communication in the Workplace
What you’ll learn to do: Discuss the role and types of teams in workplace communication We enter...
The Value of Teams in Business Communication
LEARNING OUTCOMES Discuss the value of teams in business communication Discuss types ...
Teams and Team Dynamics
LEARNING OUTCOMES Explain advantages and disadvantages of teams and team dynamics It may seem o...
Group Communication Networks
LEARNING OUTCOMES Discuss impact of group size on communication In organizations, there are hie...
Conflict Resolution
LEARNING OUTCOMES Describe various ways of interpreting and responding to conflict in ...
Introduction to Collaborative Projects
What you’ll learn to do: Discuss strategies for working in collaborative projects Now that we un...
Decision Making In Groups
LEARNING OUTCOMES Discuss different styles of decision making in groups Up ...
Tools for Communicating with Groups
LEARNING OUTCOMES Discuss digital tools for communicating with groups Techn...
Collaborative Writing
LEARNING OUTCOMES Describe the process of collaborating with others to create a busine...
Introduction to Workplace Etiquette
What you’ll learn to do: Discuss best practices in workplace etiquette This module focuses on wo...
Interaction in the Workplace
LEARNING OUTCOMES Discuss appropriate ways to behave in a workplace The fir...
Company Events
LEARNING OUTCOMES Discuss appropriate and inappropriate conduct at company events ...
Putting It Together: Collaboration in and across teams
Let’s look back at Pedro’s team project he was working to arrange at the beginning of this module...
Assignment: Collaboration in and Across Teams
Step 1: To view this assignment, click on Assignment: Collaboration in and Across Teams. Step 2:...
Module 13 - Social Diversity in the Workplace
Why It Matters: Social Diversity in the Workplace
Why learn about social diversity? America is a nation of immigrants; its first inhabitants are b...
Introduction to Diversity in the Workplace
What you’ll learn to do: Define diversity and discuss its influence on the workplace ...
Factors of Diversity
LEARNING OUTCOMES Identify factors that define a diverse group of employees ...
Advantages of Employee Diversity
LEARNING OUTCOMES Explain the advantages of employee diversity within organizations ...
Challenges of Employee Diversity
LEARNING OUTCOMES Explain the challenges of employee diversity within organizations ...
Introduction to Intercultural Communication
What you’ll learn to do: Discuss how different cultures impact the workplace One o...
Race and Ethnicity
LEARNING OUTCOMES Compare and contrast race and ethnicity Discuss how cultural differ...
Countries
LEARNING OUTCOMES Discuss how cultural differences among individuals from different co...
Religion
LEARNING OUTCOMES Discuss how cultural differences among individuals from different re...
Culture and Communication
LEARNING OUTCOMES Describe strategies to adapt communication for an intercultural audi...
Introduction to Working across Genders
What you’ll learn to do: Discuss the how gender impacts communication in the workplace ...
Using Gender Neutral Language
LEARNING OUTCOMES Discuss different strategies to use gender neutral language in busin...
Attitudes and Gender Communication
LEARNING OUTCOMES Compare and contrast how gender might impact communications styles ...
Introduction to Working across Abilities
What you’ll learn to do: Discuss the impact of disabilities in the workplace So far in this modu...
Disabilities
LEARNING OUTCOMES Discuss how various physical and mental disabilities might affect co...
Introduction to Working across Generations
What you’ll learn to do: Discuss different strategies for talking to individuals from a different...
Working across Generations
LEARNING OUTCOMES Discuss the language differences found across different generations ...
Introduction to Combating Bias
What you’ll learn to do: Discuss strategies for creating a functional workplace by combating bias...
Stereotypes, Prejudice, and Discrimination
LEARNING OUTCOMES Describe the differences between stereotypes, prejudice, and discrim...
Bias in the Workplace
LEARNING OUTCOMES Discuss the impact bias might have on communication in the workplace...
Putting It Together: Social Diversity in the Workplace
Communication is invention: through our language, our imagery, our operating policies and practic...
Assignment: Social Diversity in the Workplace
Step 1: To view this assignment, click on Assignment: Social Diversity in the Workplace. Step 2:...
Module 14 - Finding a Job
Why It Matters: Finding a Job
Why learn to network and apply for jobs? Nadine had worked as a manager at the local grocery sto...
Introduction to Professional Skill Building
What you’ll learn to do: Discuss how to gain skills necessary for professional life There is no ...
Skills for a Career
LEARNING OUTCOME List specific skills that will be necessary for your career path ...
Transferable Skills
LEARNING OUTCOME List transferable skills that will be valuable for any career path ...
Acquiring Necessary Skills
LEARNING OUTCOME Explain how to acquire necessary skills, both in and out of class, fo...
Stages of Career Development
LEARNING OUTCOME Describe the stages of career development Career experts s...
Introduction to Networking
What you’ll learn to do: Discuss the importance of networking, and identify strategies to increas...
Strategies for Networking
LEARNING OUTCOME Identify strategies for networking In the context of caree...
Introduction to Résumés and Cover Letters
What you’ll learn to do: Produce a résumé and a cover letter A résumé and a cover letter are two...
The Purpose of Résumés
LEARNING OUTCOME Discuss the purpose and contents of a résumé A résumé is y...
Writing Effective Résumés
LEARNING OUTCOME Identify characteristics of an effective résumé For many p...
Creating a Customized Résumé
LEARNING OUTCOME Create a résumé customized for a specific job opening On t...
Writing Effective Cover Letters
LEARNING OUTCOME Identify characteristics of an effective cover letter What...
Introduction to Interviewing
What you’ll learn to do: Discuss effective interview strategies and prepare for common interview ...
Preparing For a Job Interview
LEARNING OUTCOME Describe effective strategies to prepare for an interview ...
Interview Types and Techniques
LEARNING OUTCOME Differentiate between types of interview situations and identify appr...
Interview Questions
LEARNING OUTCOME Discuss various question types common in interviews For mo...
Putting It Together: Finding a Job
Let’s return to Nadine from the beginning of the module, who was just planning her career path. S...
Assignment: Finding a Job
Step 1: To view this assignment, click on Assignment: Finding a Job. Step 2: Follow the instruct...
Module 15 - Recruiting and Selecting New Employees
Why It Matters: Recruiting and Selecting New Employees
Why does recruiting matter? Recruiting and selecting new employees can make or break a company. ...
Introduction to Finding Qualified Job Applicants
What you’ll learn to do: Describe effective strategies for recruiting qualified job applications....
Writing a Job Advertisement
LEARNING OUTCOMES Create a compelling job advertisement. Managers know more...
Finding Potential Employees
LEARNING OUTCOMES Identify methods for finding qualified potential employees. ...
Bias and Protections in Hiring
LEARNING OUTCOMES Describe the laws designed to prevent bias and discrimination in hir...
Screening Applicants
LEARNING OUTCOMES Describe techniques to help screen a potential employee. ...
Portfolios, Practice Projects, Etc.
LEARNING OUTCOMES Discuss the usefulness of creating additional assignments for potent...
Introduction to Interviewing
What you’ll learn to do: Discuss the key elements of a successful interview. While the prior sec...
Who’s in an Interview
LEARNING OUTCOMES Identify who should be present at an interview. The quest...
Asking Questions
LEARNING OUTCOMES Discuss how to come up with effective questions for an interview. ...
Phone Interviewing
LEARNING OUTCOMES Discuss the process of effective phone interviews Quite a...
Face-to-Face Interviewing
LEARNING OUTCOMES Discuss the process of effective face-to-face interviews ...
Introduction to Selecting a Candidate
What you’ll learn to do: Identify the key steps in selecting a new employee. As Business News Da...
Selection
LEARNING OUTCOMES Discuss methods of selecting the best candidate. When rev...
The Job Offer
LEARNING OUTCOMES Describe how to complete a job offer. Once the hiring man...
Putting It Together: Recruiting and Selecting Employees
The essence of recruiting is expressed in researcher, advisor and bestselling author Jim Collin’s...
Assignment: Recruiting and Selecting New Employees
Step 1: To view this assignment, click on Assignment: Recruiting and Selecting New Employees. St...
Assignment: Additional Assignments for Job Candidates
Step 1: To view this assignment, click on Assignment: Additional Assignments for Job Candidates. ...