Skip to main content

Recently Updated Pages

Case Details - EVTOL, A Strategic Perspective

IAGA Student Competition WXP ASIA 2026 - EVTOL, a Strategic Pers...

The Lift: Scaling eVTOLs Across the World Case Opening In spring 2026, the organizers of WXP As...

Updated 2 weeks ago by Samie Ly

Episode 60: How to Design Practice Environments That Actually Build Real Confidence

Discover Your Mad Skills Toolkit Newsletters

In the last episode, I talked about the missing piece in education: real confidence isn’t built t...

Updated 2 weeks ago by Cam Welsh

4.3 Major Influences on B2B Buyer Behavior

Principles of Marketing Module 4 - Business Markets and Purchas...

LEARNING OUTCOMES By the end of this section, you will be able to: 1 List and describe the ...

Updated 2 weeks ago by Andrew James

ECOInnovate Competition

IAGA Student Competition WXP ASIA 2025 - Info (Archived)

https://tv.innovatank.com/w/f5Y1ejuWFhojMcTTPEGQk4 Bridging the Skies Integrating eVTOLs into C...

Updated 2 weeks ago by Samie Ly

Case Details - EVTOL & The Future of Flight

IAGA Student Competition WXP ASIA 2025 - Info (Archived)

Background How can countries with vastly different infrastructures, climates, regulatory framewo...

Updated 2 weeks ago by Samie Ly

Judges Profiles

IAGA Student Competition WXP ASIA 2025 - Info (Archived)

Online Judge Offline Judge Dr. Low Kin Huat is an outstanding researcher and a strategic expert...

Updated 2 weeks ago by Samie Ly

Registration Process

IAGA Student Competition WXP ASIA 2025 - Info (Archived)

Step 1 - go to https://innovatank.com/ Sign in, create one here.  Step 2 - WXP Competit...

Updated 2 weeks ago by Samie Ly

Information for Finalists and Judges

IAGA Student Competition WXP ASIA 2025 - Info (Archived)

Hello Everyone, please find the zoom link for our meeting from 7PM - 9PM Beijing Time / 7AM - 9AM...

Updated 2 weeks ago by Samie Ly

Case Details - EVTOL & The Future of Flight

Business Communication Research - The N... IAGA 2025 - EVTOL & Future of Flight

Background How can countries with vastly different infrastructures, climates, regulatory framewo...

Updated 2 weeks ago by Guest

Episode 60: How to Design Practice Environments That Actually Build Real Confidence

Discover Your Mad Skills Toolkit Newsletters

In the last episode, I talked about the missing piece in education: real confidence isn’t built t...

Updated 3 weeks ago by Cam Welsh

Episode 59: The Missing Ingredient in Modern Education: Real Confidence

Discover Your Mad Skills Toolkit Newsletters

The biggest reward I get as a case-solving coach isn’t when a student finally cracks a complex pr...

Updated 3 weeks ago by Cam Welsh

Episode 58: Why Case Teams Sound Inconsistent on Stage: The Simple Tool That Fixes It

Discover Your Mad Skills Toolkit Newsletters

The best teams deliver a unified, high-energy, emotionally connected performance. Most teams don’...

Updated 3 weeks ago by Cam Welsh

Episode 57: Why Case Teams Lose Even When Their Solution Is Strong: The Missing “Moment” That Judges Remember

Discover Your Mad Skills Toolkit Newsletters

Too many teams deliver a great solution but leave the real impact in the resolution room. Here’s ...

Updated 3 weeks ago by Cam Welsh

Episode 56: Don't Boil the Ocean: The #1 Advice That Separates Winning Teams from the Rest

Discover Your Mad Skills Toolkit Newsletters

Over the years of coaching teams for case-solving competitions, if you asked any of my team membe...

Updated 3 weeks ago by Cam Welsh

Episode 55: Feeling Anxious is 100% Normal

Discover Your Mad Skills Toolkit Newsletters

Two of the best skills you pick up from case competitions aren't solving the actual case. They're...

Updated 3 weeks ago by Cam Welsh

Tools for Communicating with Groups

Business Communication Skills for Managers Module 12 - Collaboration In And Across...

LEARNING OUTCOMES Discuss digital tools for communicating with groups Techn...

Updated 3 weeks ago by Peter Dong

Final Presentation Order

Advertising, Tools & Strategies

10 minutes per team + 5 minutes of Questions and Answers  Friday 8:40AM  * Arrive by (exception...

Updated 1 month ago by Samie Ly

5.6 Product Positioning

Principles of Marketing Module 5 - Market Segmentation, Targeti...

LEARNING OUTCOMES By the end of this section, you will be able to: 1 Define product positio...

Updated 2 months ago by Guest

Case 4 + LIA

Advertising, Tools & Strategies

Case 4 individual assignment - PARADOX  In this Case 4, you will also include part of your final...

Updated 2 months ago by Samie Ly

Case 3 - The perception of hair styles & clothes

Advertising, Tools & Strategies

You will take on the role of a fashion magazine cover editor and you will build a fashion series ...

Updated 2 months ago by Samie Ly