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Personas and Journey Examples
What I want to explore is the concept of Personas in the customer journey in a bit more detail. W...
Financial Comparative Analysis
In terms of financial literacy, comparative analysis is a significant component that we need to c...
Building Your Financial Analysis - An Overview
One of the big questions I often get asked is, "What should a financial analysis look like?" To p...
Case Solving Presentation Expectations
I want to start by discussing some presentation tips, specifically how to deliver a presentation ...
Case Solving Steps
One of the top questions I often receive is: Where do we start when we are faced with a case in a...
Reading a Case
One of the questions I often get asked is how to approach reading a case and what a typical case ...
Financials Situational Anailysis
On the financial literacy side, we analyse both situational and comparative aspects. Here, I want...
Financial Budgeting for a Solution
One common question that teams often ask is about budgeting: how do we develop a budget for the s...
Financials Valuing an Investment
When reviewing your budget, a key factor to consider is whether the valuation of the investment m...
How to Use a Customer Journey and Personas
We want to focus on the concepts of personas, customer journeys, and product journeys. In this di...
Storytelling's 5Ps
Another idea to explore is storytelling. There are many ways to approach storytelling, but in thi...
How to Use Core Competencies
One tool that isn’t utilised enough is the concept of core competencies. It’s essential to build ...
How to Use a Mock-Up
I want to quickly discuss a tool that is often underutilised but can significantly enhance your p...
How to Use PESTLE
Another tool that can be useful is PEST or PESTLE analysis. PESTLE expands on PEST by allowing fo...
How to Use Competitive Landscape Maps
In one of my recent newsletters, I discussed the concept of competitive landscapes and competitiv...
Slide Deck Visuals Do and Don'ts
It's also important to consider how to keep your deck visually appealing. In your presentation so...
How to Use Decision Trees
Another effective way to illustrate decisions is by using a decision tree. This method allows you...
How to Use Porter's Five Forces
Another tool that can be used while building your analysis is Porter’s Five Forces. The idea behi...
How to Use Stakeholder Analysis
One thing that I think is often overlooked is stakeholder analysis. This analysis is important be...
How to Use a Decision Matrix
When presenting a decision, it's important to illustrate how that decision was made. One effectiv...