What Do Marketers Do?
The American Marketing Association (AMA) has teamed up with the Digital Marketing Institute to offer specialized training within the marketing discipline. You can set yourself apart from other marketers with additional certifications. Are there other benefits you can take advantage of? Take a look at one of the 65 chapters located across the country. Is there one located in your city? Not only is membership a great way to volunteer, it’s also an effective way to market yourself to potential employers. For instance, the Minnesota Marketing Association welcomes students and professionals who are willing to help plan programs and organize mentorship programs. You can reach out to your state’s AMA executive director and ask to interview them regarding student membership rates or opportunities for college students to interact with professional members. College students are also encouraged to enter an annual competition that demonstrates their marketing and business expertise before a panel of judges by providing innovative solutions to a real-world challenge.
You can also learn a lot by following AMA blogs where insights, ideas, and trends are discussed by knowledgeable professionals.
Citation/Attribution
Want to cite, share, or modify this book? This book uses the Creative Commons Attribution License and you must attribute OpenStax.
Attribution information
- If you are redistributing all or part of this book in a print format, then you must include on every physical page the following attribution:
Access for free at https://openstax.org/books/principles-marketing/pages/1-unit-introduction
- If you are redistributing all or part of this book in a digital format, then you must include on every digital page view the following attribution:
Access for free at https://openstax.org/books/principles-marketing/pages/1-unit-introduction
Citation information
- Use the information below to generate a citation. We recommend using a citation tool such as this one.
- Authors: Dr. Maria Gomez Albrecht, Dr. Mark Green, Linda Hoffman
- Publisher/website: OpenStax
- Book title: Principles of Marketing
- Publication date: Jan 25, 2023
- Location: Houston, Texas
- Book URL: https://openstax.org/books/principles-marketing/pages/1-unit-introduction
- Section URL: https://openstax.org/books/principles-marketing/pages/1-what-do-marketers-do
© Dec 20, 2022 OpenStax. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution License . The OpenStax name, OpenStax logo, OpenStax book covers, OpenStax CNX name, and OpenStax CNX logo are not subject to the Creative Commons license and may not be reproduced without the prior and express written consent of Rice University.
No Comments