Directional Cues

Directional cues serve two purposes. First, they help direct visitors’ attention to the elements that are pointed to. Second, they help create a reading pattern for your users to follow (Figure 8.10). Keep in mind that reading patterns should also be supported by the rest of your website structure, i.e., how your images and text are positioned (Figure 8.11), but that is beyond the scope of this course.

Figure 8.10 Directional Cues